澳門國際旅遊(產業)博覽會(MITE) 由澳門特別行政區政府旅遊局主辦,自2013年創辦至今,作為澳門唯一國際旅遊的專業展和最早期的旅遊產品消費展,通過專業化、市場化、國際化、品牌化的運作,逐漸發展成為結合中國內地和國際兩大資源的旅遊產業鏈,參展商、買家及相關合作夥伴洽談、交流的重要風向標平台,推動粵港澳旅遊一體化發展。
2021年,旅博會更成功申請成為國際展覽業協會(UFI)認證的國際性活動;2024年,旅博會更首次獲得「澳門會展嘉許獎」的卓越會展大獎,顯示旅博會經過12年的蛻變和發展,已逐步成為具認受性的國際性旅遊專業展會。2025年,線上及線下商務配對至今超過1.6萬場;促成59份簽約項目,簽約企業及商務配對數量均比上屆增加。參展國家及地區、展商及展位數量創歷屆新高,其中國際展位顯著增5成,有效發揮國際平台作用,拓展旅業商機,彰顯澳門的獨特優勢及聯繫國際的角色。
The Macao International Travel (Industry) Expo (MITE), organized by the Macao Government Tourism Office (MGTO), is the only professional exhibition of international tourism, and one of the earliest exhibitions on tourism product consumption in Macao.
Since its establishment in 2013. Through professionalized, marketized, internationalized, and branded operations, the MITE has gradually developed itself into a tourism industry chain between the two major tourism resources, namely Mainland China and the international market, as well as an important guiding platform for exhibitors, buyers and other business partners to communicate and exchange insights. The event aims to push forward the integrated tourism development among Guangdong Province, Hong Kong and Macao.
In 2021, the MITE garnered accreditation from the Global Association of the Exhibition Industry (UFI) as a “UFI Approved International Event”. Also in 2024, the MITE won the Outstanding Exhibition Award at the Macao Convention and Exhibition Commendation Awards 2024 for the first time ever, demonstrating that after 12 years of transformation and development, it has steadily become a recognized international tourism expo. As in 2025, while over 16,000 business matching sessions were held online and offline. 59 contracts were signed, the number of signed contracts, enterprises involved and business matching sessions all increased from last year. The numbers of countries and regions involved, exhibitors and booths reached an all-time-high this year. The number of international exhibitor booths surged by 50%. MITE functioned as an impactful platform that created a myriad of business opportunities in tourism, delivering Macao’s unique advantages and role as a facilitator of international connections.
Wrap up video of 13th Macao International Travel (Industry) Expo
(Credit: https://www.youtube.com/watch?v=0gJNpTVGGn0)